Recently I spoke with Elisabeth Courland, Head of Customer Success at Agorapulse, and Founder of the Open Book of Customer Success, to discuss Digital Customer Success Management.
We dive into how digital customer success management has developed from traditional customer success management, and how data is now at the forefront of any customer success strategy.
Topics discussed are:
- How fast technological advances are actually an advantage for smaller companies
- How to scale CS efforts and create value for customers
- What are the data points SMBs should focus on to effect customer success strategies
We think you’ll like this Fireside Chat with Nate Brown on the Art of Customer Journey, or if you want more insights on how to optimize your customer experience check out this article on building a product-led customer experience.